Oti Mabuse, broadcaster, author, and world-champion dancer, has partnered with Sainsbury’s Tu Clothing to create a new activewear and luxe loungewear collection under the brand name Reaktiv. The collection reflects Mabuse’s passion for movement and Tu’s commitment to stylish yet affordable apparel.
This collaboration follows Sainsbury’s announcement of a sales boost, with Tu Clothing experiencing a 1.3 percent increase in sales in the first half of 2024, including an 8.3 percent rise in Q2.
The collection features over 60 ready-to-wear pieces designed for both functionality and versatility. It includes thoughtful design features, such as phone-slot pockets in the leggings.
“I’m thrilled to be launching my first collection with Tu and Reaktiv,” said Mabuse. “Movement is a key part of our daily lives, and it becomes even more enjoyable when you feel confident and comfortable in your clothing.”
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