PARIS, France — New Balance is set to launch its much-anticipated Made in USA “Paris” collection, celebrating the fusion of art, heritage, and craftsmanship inspired by the iconic City of Light. This exclusive release features the beloved 990v6 and the 997 models, both epitomizing New Balance’s unwavering dedication to quality and timeless design.
The Highlight: New Balance 997 Made in USA “Paris”
A centerpiece of this collection, the New Balance 997 Made in USA “Paris,” is a testament to Parisian elegance and meticulous craftsmanship. The sneaker boasts a refined combination of premium materials and intricate detailing. The upper is crafted from luxurious suede and leather in a sophisticated beige palette, complemented by rich green and gold accents. The green “N” logo and gold overlays add a luxurious touch, while the brown accents offer a subtle yet striking contrast, making this sneaker a true masterpiece.
Release Date and Exclusive Availability
Mark your calendars for Friday, July 26, 2024, as the New Balance 997 Made in USA “Paris” will be available exclusively at the New Balance store in Paris. This limited-edition release is expected to attract sneaker enthusiasts and collectors eager to own a piece of this elegant collection.
Celebratory Launch at Le Marais Store
To commemorate this special release, New Balance has curated a dedicated space within their Le Marais store. The store will feature bespoke furniture designed by renowned artist Franck Pellegrino, creating an environment that reflects the collection’s inspiration. This unique retail experience blends art and heritage, providing a fitting backdrop for the unveiling of the “Paris” collection.
For more information and to explore the New Balance 997 Made in USA “Paris” collection, visit the New Balance store in Le Marais on July 26, 2024. Don’t miss the chance to experience the perfect blend of Parisian elegance and New Balance craftsmanship.
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