Coperni, the innovative French fashion brand famous for viral moments like Bella Hadid’s spray-on dress, is set to make waves once again with a groundbreaking venue choice for the upcoming Paris Fashion Week. For the first time in history, Coperni cofounders Sébastien Meyer and Arnaud Vaillant will hold their show on October 1 at Disneyland Paris, WWD has revealed.
Childhood Dream Realized
The choice of Disneyland Paris as the venue is a nostalgic nod to the cofounders’ childhoods. “It’s a childhood dream come true,” Vaillant expressed. Growing up in the south of France, their first visit to Paris was more about the magic of Disneyland than the iconic Eiffel Tower. This upcoming event promises a “full experience,” meticulously planned with numerous visits between their studio and the theme park. Scheduled for around 10 p.m. in Fantasyland, the show aims to offer a unique and immersive experience.
A Historic First
This event marks the first time Disneyland Paris has hosted a fashion show during Paris Fashion Week. Disneyland Paris, Europe’s most-visited theme park resort, recorded 9.93 million visitors in 2022 and has welcomed 375 million visitors since its opening in 1992. The resort is currently undergoing a significant overhaul with a 2 billion-euro investment, which includes the recent opening of the Marvel Avengers Campus and the upcoming transformation of Walt Disney Studios Park into Disney Adventure World with the new World of Frozen.
Innovative Partnership
Coperni’s show will draw inspiration from Disney’s cast of princesses, infused with the brand’s cool, contemporary, and tech-savvy style. Vaillant hinted at a glamorous interpretation, maintaining the evolving style of the Coperni woman. The show is set to incorporate Disney’s imaginative spirit, aligning with the fashion brand’s innovative approach to runway displays.
Unveiling the Show Details
While specific details remain under wraps, the show will include a pre-show cocktail at the newly renovated Disneyland Hotel, followed by an after-party at Discoveryland, home of the Space Mountain ride. The backstage area will be whimsically set at Cinderella’s Inn, adding a magical touch to the event.
Shared Passion for Entertainment
Meyer and Vaillant find a kindred spirit in Walt Disney, noting his visionary status akin to that of Steve Jobs. Disney’s pioneering work in animation, film, and theme parks aligns with Coperni’s innovative ethos. This event aims to transcend the often exclusive world of fashion, bringing it to a broader audience and making a bold statement on a grand stage.
In summary, Coperni’s upcoming fashion show at Disneyland Paris promises to be a once-in-a-lifetime event, blending the enchantment of Disney with the cutting-edge fashion of Coperni. This unique collaboration highlights the brand’s commitment to pushing boundaries and creating unforgettable experiences.
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