Justin Bieber’s new clothing line, SKYLRK, has officially welcomed its first designer: Hailey Bieber, his wife. Following the announcement of the brand, Hailey revealed that she is involved in designing some of the pieces for the collection.
On a recent Instagram Story, Hailey, 28, shared a photo of herself wearing a sleek leather bomber jacket and announced, “Working on creating my favorite jacket of all time,” while tagging SKYLRK, her husband’s forthcoming brand. She later posted another photo, this time of Justin, 31, wearing the same jacket, paired with a red beanie and a scarf around his head. “theeeeee jacket,” she captioned the image, emphasizing that this is more than just an ordinary outerwear release.
The couple’s collaboration comes as Justin has been teasing the new line with posts on Instagram this month, offering glimpses of a vibrant and bold aesthetic featuring hoodies, beanies, and now, the Hailey-approved bomber jacket.
The debut of SKYLRK also follows Justin’s decision to distance himself from his previous streetwear brand, Drew House. In a now-deleted Instagram Story from April 10, the pop star stated, “I Justin Bieber am no longer involved in this brand. Drew House doesn’t represent me or my family or life… don’t waste ur money on Drew House.”
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