For decades, golf style embodied a specific image—stiff collars, pastel polos, and conservative khakis reserved for the fairway or a country club brunch. But in 2025, the game has taken a new turn. Golfwear has evolved beyond the green, now blending seamlessly into everyday wardrobes. With influences from quiet luxury, the “old money” aesthetic, and the continued dominance of athleisure, golf apparel has become one of the most fashion-forward niches in menswear.
No longer limited to traditional country club staples, today’s golf collections reflect a more daring and streetwise aesthetic. Fashion houses have begun to embrace the sport with innovative capsules. Dior Men, under Kim Jones, reimagines golf style by blending polo shirts and V-neck sweaters with cargo Bermuda shorts and track pants. Off-White’s “All In One” golf collection, co-created with Paris Hilinski, showcases signature arrow graphics that the late Virgil Abloh originally sent for use on tour polos and jackets. Meanwhile, Malbon Golf—an LA-based brand favored by Travis Scott and Ghostface Killah—delivers stylish windbreakers and quarter-zips fit for both the course and the city.
This new wave of golfwear draws inspiration from the sport’s polished past while injecting it with contemporary edge. Loro Piana and Ralph Lauren continue to lead with sophisticated pieces rooted in golf tradition. At the same time, newer brands like Rowing Blazers lean into the sport’s vintage charm to captivate a younger, more style-conscious audience. The result is clothing that’s as suitable for a gallery opening or rooftop party as it is for the 18th hole.
This movement extends well beyond fashion runways. At the 2025 Masters Tournament, spectators stood out with bold style statements, from wide-brimmed caps and designer sunglasses to tailored knits layered over crisp button-downs. The vibe was effortlessly elevated—preppy with an edge, sporty without looking too casual.
The cultural shift is reinforced by celebrities who are embracing golf-inspired fashion. Tyler, The Creator and Jeremy Allen White have both been spotted sporting performance pants and golf knits paired with loafers or designer sneakers. Their looks signal a new era: the golfwear aesthetic has officially transcended the sport and settled comfortably into the world of luxury menswear.
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