Los Angeles Fashion Week wrapped up with a high-energy runway show by Adidas Originals on Saturday, March 22nd, highlighting the future of fashion design. The event honored LA’s creative legacy by showcasing 24 custom looks from six rising designers: Baba Jagne, Bishme Cromartie, Kelly Hsieh, House of Gray, House of Aama, and ECÉ Designs. Each designer reinterpreted iconic Adidas pieces, with the standout adiZero Goukana sneaker as the centerpiece of the collection.
The runway show underscored Adidas’ dedication to innovation, culture, and originality, featuring collaborations with local talent that reflected LA’s rich influence on the worlds of fashion, streetwear, and sportswear.
For ECÉ Designs, authenticity was paramount. “We drew inspiration from past pieces and merged Adidas designs into our daily life,” said the team. With a background in track and field, their partnership with Adidas felt natural. “We wanted to incorporate youth culture, fashion, and streetwear while ensuring the functionality athletes need.” One highlight was a recreation of their breakthrough design, enhanced through collaboration with artist Savvy.
Baba Jagne’s approach was rooted in the brand’s core values. “We took pieces from our own collection and adapted them to fit the Adidas identity,” they explained. Focusing on versatility, every piece was designed to seamlessly transition from the gym to daily life. “Collaborating with Adidas was a major goal for us,” Jagne added. A standout was a glow-in-the-dark piece that was both functional and visually captivating.
For Bishme Cromartie, the collection held personal meaning, inspired by the acronym “All Day I Dream About Serenity.” The designs were a tribute to his late sister, who had a deep love for hip-hop and Adidas. “This is an ode to her,” Cromartie shared. The collection transitioned from anger (red) to resilience (denim) and transformation (black), with fashion serving as his medium for processing emotions. The final look, a reimagined track pant, symbolized healing and creative expression.
House of Gray took a meticulous, research-based approach, diving into Adidas’ rich history, particularly the ‘80s, to blend tailoring with the brand’s legacy. “We aimed to merge nostalgia with innovation,” they explained. Their collection perfectly captured this balance. For them, seeing their work on the runway was a dream come true. “This is the night we’ve been praying for,” they said, expressing gratitude and pride in representing Inglewood, California.
As the adiZero Goukana sneaker prepares for its summer release, Adidas Originals’ Los Angeles Fashion Week showcase celebrated both innovation and the importance of cultural storytelling. The evening was not just a fashion show—it was a powerful statement about creativity, identity, and the boundless potential of emerging designers.
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