With its thrilling mix of strategy, psychological games, emotional moments, and a diverse cast, The Traitors has become a massive hit for the BBC. As the show returns for its third season, it continues to dominate social media and conversations—yet it’s not just the intense gameplay that viewers tune in for. Claudia Winkleman’s striking wardrobe has become just as much of a focal point.
Fans are as eager to see her chic outfits as they are to watch the contestants in action. Winkleman’s bold, knit-heavy fashion choices have become a style statement, with many pieces selling out after being featured on the show—like the chunky red sweater she wore in season two. Thanks to her stylist, Sinead McKeefry, Winkleman has curated a signature look that combines monochrome separates, boxy silhouettes, oversized fits, and fingerless gloves.
McKeefry praises Winkleman’s sense of style, describing it as drawing inspiration from old rock icons like Patti Smith. This aesthetic infuses a natural edge into each outfit. For the latest season, McKeefry hints at a more “punk” and “gothic” vibe, with dramatic and daring fashion choices yet to come.
The fabrics chosen for Winkleman’s outfits—like chunky wool, tweed, and velvet—perfectly reflect the show’s dark atmosphere. From the imposing gothic Scottish castle setting to the tense moments at the roundtable, her wardrobe enhances the drama. “The evening look is all about velvet, devoré fabrics, and more shirting. It’s masculine but still elegant,” says McKeefry. The deep hues and luxurious textures align with the serious tone of the show, complementing the high-stakes moments when Winkleman listens to contestants accuse each other.
Fans of Winkleman’s iconic “funeral” outfit from the previous season will be pleased to hear that McKeefry has drawn inspiration from that look for this year’s wardrobe. The styling approach remains a perfect blend of high and low fashion, where designer pieces are paired with more affordable finds. Winkleman’s signature red leather gloves, for instance, are an Amazon bargain at just £24.99, while affordable brands like Jigsaw and Sister Jane are featured prominently in the new season’s wardrobe.
As The Traitors continues to captivate viewers with its intense drama and Winkleman’s stylish presence, fans can expect even more memorable fashion moments to come.
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